Tuesday, June 12, 2007

Fars News Agency on US - Iran talks

This link includes some details according to Fars News Agency sources:
http://english.farsnews.net/newstext.php?nn=8603220631
This is the latest comments by Dr. Ali Larijani:
http://isna.ir/Main/NewsView.aspx?ID=News-941112&Lang=E
And about future negotiations:
http://isna.ir/Main/NewsView.aspx?ID=News-941018&Lang=E

An Alumni Gathering


This is not what you, my dear reader, consider an important piece of news. It is sort of news that one needs to tell you, so you might learn that life goes on in Iran.

There will be an Alumni Gathering for Sharif University of Technology graduates and faculty members on June 29th, 8th of Tir in Iranian Calendar, in Mehrabani (Kindness) Hall at Inqlab Complex. A buffet dinner is provided and pieces of folkloric music will be performed by Santour and Kamanche.

Sharif Alumni are invited to contact Alumni association to purchase passes for this event.

Monday, June 11, 2007

Marketing Using Marginal Utility


Today I ran to Subway to get a sandwich for lunch. While browsing the menu, I noticed an interesting use of Marginal Utility concept. Usually sandwiches are advertised using their sizes, e.g. $2.99 for a 6 inches long sandwich and $5.99 for a 12 inches long one. But in this particular store in Evanston, the price is mentioned only for 6 inches long sandwiches. At the end of the column there is a note: “feeling hungrier? Get a foot long sandwich for only $2.99 more”.

Instead of having the total price for a 12 inches sandwich, the owner has advertised how much more a customer needs to pay for it. Now if one accepts a 6 inch long sandwich as the measuring unit, then a 12 inches sandwich is two units of product, or a very close substitute to two 6 inches sandwiches. The marginal utility of having the first sandwich is much larger than the second one, thus the willingness to pay for the second one is less than the willingness to pay for the first one. Thus by marketing how much one needs to pay to have an extra unit and showing that it is less than the price of a 6 inch sandwich, Subway is following customers’ demand.

Friday, June 01, 2007

ElBaradei Comments

http://news.bbc.co.uk/2/hi/programmes/nuclear_detectives/6707457.stm
There are still people with Conscience!

Highly Recommended Ones!


Axis of Evil Comedy show was in Chicago last night. The troops included Maz Jobrani, Ahmed Ahmed, Aron Kader, Din Obeidollah and Sharif from Dayton, Ohio. These 5 comedians with Middle Eastern backgrounds put on a fabulous show.

What I found most interesting was the way these comedians have been able to build a bridge between different cultures. Din and Aron have grown up in the mixed families; their fathers are Palestinian and their moms American. Maz and Ahmed have been living in the States for the most of their lives. They all understand the cultures at the both ends of the gap. They use the differences, the typos and the generalizations to make one laugh.

The uniqueness of their show rests in their ability to talk comfortably about rather serious concepts in non-political way. The interesting part of their act is that their jokes are not limited to the Middle East. They say a few things about America, like any other Normal Average American comedian. They also are able to make a connection between different perspectives to highlight the common ground, the common likes and dislikes.

They made fun of everyone, from President Bush to Average Muslim guy in Dubai. Their audience was as mixed. There were all sort of the Middle East oriented ethnic groups as well as many Americans and African Americans in the audience. Comedians used this opportunity to talk about how it feels to be an Arab-American or Iranian-American in post 9-11 era. Audience loved their jokes and laughed loud at many of them. Particularly an explosion of laughter followed Aron’s remarks when he said:

“Religion is the thing. It is everybody’s thing. All religions are considered themselves to be the Chosen One. You do not have a religion who tells you: “we are not the Chosen ones, but we are highly recommended ones… People say a lot of good stuff about us!”

Axis of Evil Comedy show certainly is not a Chosen one, but it is indeed highly recommended to all who can enjoy a good laugh and want to learn about other cultures. I am sure Chicago is looking forward to seeing them again.